For Marketing

Organize your company’s visuals on your own terms with centralised management and collaboration of projects.

For Digital Agencies

Streamline visual project workflows with collaboration features and tools to make teamwork extra efficient.

For E-commerce

Shorten your time-to-market by optimizing visual content management and distributing it instantly on your digital channels.

About us

We created the world’s first Visual Production Platform. This is our story.

Careers

We love what we do, and we love who we get to do it with. Join the team.

Contact

Say hello to our sales team or have a chat with support. We’re here for you.

Our Manifesto

We are setting entirely new standards for content management.

Impact

Our global production platform carries global responsibility.

Press

Find all the high-quality assets you need or talk with our PR team.

Article

Three signs your organization needs an asset management system

By Boom Editorial

September 20, 2022

Article

How to simplify visual content feedback and approval

By BOOM Editorial

September 15, 2022

Article

3 essential social media management tools

By Boom Editorial

September 12, 2022

Production

On-site or in our studios, get visual coverage of your products and services with our production experts.

Visual Management & Collaboration

Manage and work on your visuals with our centralized platform, Worksite.

Distribution

Publish your visuals instantly on all your digital touchpoints with Content Delivery Network.

BOOM Reduces MSGM’s Time-to-Market by Over 50%

Headquarters

Milan, Italy

Employees

50+

Industry

Fashion Industry

Website

msgm.com

About MSGM

MSGM is an Italian ready-to-wear fashion brand founded in 2009. From urban to sportswear, the apparel selection boasts an Italian DNA with an international twist.

Challenge

MSGM needed a visual asset provider that could quicken the collections’ time-to-market while providing fashion and visual content expertise. The brand was eager to find a long-term partner who could treat products with care, provide plenty of flexibility, and deliver content efficiently, to save the brand time, resources and overall costs while maximizing output.

Solution

BOOM proved to be the partner and collaborator that MSGM was looking for. Through the Factory, the brand was able to start an ongoing routine of photoshoots to cover the seasonal collections (Fall/Winter and Spring/Summer), as well as extra collaborations for special occasions, such as MSGM and Fila. So far BOOM has delivered no less than 2700 pictures, complete with 1350 SKUs, all post-produced and ready for upload on the e-commerce site upon delivery.

Results

Thanks to BOOM’s solutions, MSGM has reduced its time-to-market by over 50%, with visuals delivered in less than a week – product names and descriptions included – ready to upload on e-commerce sites.