The Bring Your Own Meeting (BYOM) juggernaut is more than just a trend – it’s a movement, accelerating fast. More and more businesses are shunning rigid in-room video conferencing systems and embracing a new standard of plug-and-play simplicity.
That’s the view of manufacturer Boom Collaboration who say one cable connection is becoming the holy grail for easier, smoother and more cost-effective video conferencing remote collaboration deployments across the world. Any device, on any platform, in any room is the new mantra.
BYOM is favoured by employees as well as organisations, with over 75% of staff using their personal devices for work related tasks. In addition, almost half say BYOM policies boost their productivity.
Convenience, confidence and flexibility are some of the biggest user benefits according to the Texas-based company, following discussions with distributors and resellers around the world, backed by wider industry research.
“From our evidence and experience, BYOM deployments are outstripping in-room by five to one,” confirmed Co-Founder, Holli Hulett. “With BYOM, users launch meetings from their own laptops via a single cable - no hand holding, no IT tickets.”
Why BYOM Works
She continued: “It’s ideal for hot desking, hybrid schedules and reclaiming underused rooms that weren’t built for video collaboration. It’s not just about convenience. BYOM brings real advantages for teams and IT alike. For example, there’s simplicity and familiarity as users connect using devices they already know and trust.
“BYOM setups are generally more affordable than full in-room systems and scale easily from huddle rooms to large meeting spaces. There’s cross-platform compatibility and advanced tech integration too - pairing easily with AI-powered videobars, ePTZ cameras, and more.”
Hulett added: “It’s generally time-saving with faster start-ups creating fewer delays and happier teams. The proof? Rooms equipped for BYOM get booked more often. It's what people want to use.”
Remote Work Was The Game-Changer
Fellow Founder Fredrik Hörnkvist highlighted: “Hybrid work didn’t just change how we meet, it changed where and why. Today, teams expect meeting equity, no matter where they’re dialing in from. BYOM delivers that balance.
“Boom’s ZYGO and ARC innovative hubs together with our Meeting Room In A Box kits are answering the call, offering flexible, high-performance setups without complexity.”
He continued: “Mostly laptops are being connected. Mac or PC, it doesn’t matter. People want to run their meetings their way, on their platform of choice, with full control. And with the right infrastructure, IT still gets the visibility and security it needs.”
How Does BYOM Influence AV System Design?
Hörnkvist notes how growing numbers of companies aren’t throwing out their in-room systems, they’re upgrading them. “For us it’s about making hybrid setups easy, enabling both BYOM and wireless content sharing in one slick unit. BYOM-ready rooms aren’t just functional - they’re flexible, accessible, and futureproof.”
What about downsides? The main challenge is security, with unmanaged or personal devices. But it’s manageable, Hulett emphasized.
“Using hubs to connect via secure guest networks are a great way forward. Deploying centralized IT infrastructure that pushes updates and security patches, mitigates risks too. Encouraging personal responsibility for meeting etiquette and device hygiene is also important.”
Is BYOM The Future Or Just A Phase?
She concluded: “BYOM isn’t one-size-fits-all, but it’s definitely here to stay. It’s not about replacing every AV system - it’s about meeting people where they are. The most successful BYOM rollouts are tailored to real room use. Companies need to use the right mix of hardware (camera, speaker, hub) and have a clear roll-out strategy and stick to it.
“Want smarter meetings without complication or compromise? BYOM is already the answer and the juggernaut is gaining momentum every day.”
Learn more about BYOM-ready solutions at boom.co.